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Solving problems

 

“We can’t solve the same problems by using the same kind of thinking we used when we created them”.

…Albert Einstein

A spin-off of the definition of insanity.  I can remember sitting in my office as the salesperson for the company and reading the words.

The definition of insanity is

“Doing the same thing and expecting different results.”

The results I was getting “before” were not working, and I didn’t know how to change.

 I felt I was going insane as the opportunities were different than they had been, and I needed a creative solution.

There were numerous creative solutions, but I was using the same kind of thinking.. over and over again.

 

Branding

Branding isn’t built in a studio—it’s built in the moments between meetings, at networking events, and even while waiting for your latte.

From Drawings to Dialogue

Designers aren’t just visual thinkers—we’re translators of imagination.
When you can turn drawings into dialogue, every presentation becomes a partnership.

How Humor Can Lighten the Room

A smile can make your design pitch twice as memorable. Humor, when done right, isn’t about being a comedian it’s about being human. A little laughter reminds everyone that design is supposed to bring joy, not stress. So the next time you walk into a presentation, bring your sense of humor along with your fabric swatches. You’ll leave behind not only a beautiful concept but also a positive impression.

Own the Room

Own the Room

You don’t need to walk into a room to own it. Your presence shows up before you do—even on Zoom.

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