couple sitting on the dining table

“The Conversation

That Changed Everything”

     It started in line for coffee.
Not at a conference, not at a networking event — just the usual morning scramble at the corner café.

Mara, a junior designer still finding her voice in the firm, noticed the man ahead of her studying paint samples. “Those look suspiciously like Sherwin-Williams fan decks,” she joked. He smiled. “Caught me. I’m a facilities manager — we’re repainting two office towers downtown.”

Ten minutes later, their cappuccinos were getting cold as they swapped notes about color psychology, lighting, and how hard it is to find decent painters who clean up after themselves. A week later, she sent him a quick thank-you note — just friendly, no agenda.
Three months after that, his company hired her firm for a complete redesign of both lobbies.

That’s how small talk works when you stay open to possibility.

We tend to dismiss casual chatter as filler, the stuff between “real” conversations. But in truth, small talk is how trust begins. It’s the handshake before the contract, the smile before the meeting, the shared laugh that reminds people you’re human — not just another LinkedIn headshot.

The most lasting impressions rarely start with rehearsed elevator pitches. They start with simple moments of connection: commenting on someone’s book choice, complimenting their shoes, or asking how they like the conference coffee (hint: no one ever does).

Opportunity hides in the ordinary — in every hallway hello, elevator ride, or pre-meeting chat. You never know which one might become a turning point, a friendship, or a future collaboration.

So the next time you’re tempted to scroll instead of speak, remember: rapport starts small.

     Because small talk isn’t small at all. It’s where big things begin

From Fearful to Fearless:

Every confident speaker once shook in their shoes.

Language of Leadership

    True leaders don’t just give instructions—they paint visions that others want to follow.          Every leader speaks but not every leader inspires. The language of leadership isn’t about commanding attention; it’s about connecting hearts and minds to a...

How to Answer “Tricky” Questions

When you stay calm, clarify with repetition, and bridge back to your core ideas, you guide the dialogue rather than chase it. The result? You come across as thoughtful, credible, and persuasive exactly the qualities clients and colleagues remember.

No work

What is more perfect on Labor Day than no work? No washing and drying of too many dishes and silverware Fancy napkins or not Making it pretty too! Seems the best way to make it pretty and no work is to use paper everything. Paper plates are a good starting place.  But...

read more

Business Slow

Business is Slow  - now what? Be tender with yourself during the slow times in your business. I  panicked all the time – Too much business – get it done, get it done, do it right, get it done. I panicked when there was too little business. Get more work, get more...

read more

Hopeful, tender and dedicated

Hopeful Tender Dedicated.... “To be hopeful means to be uncertain about the future, to be tender toward possibilities, to be dedicated to change all the way down to the bottom of your heart.” Rebecca Solnit is an American writer. She has written on a variety of...

read more

Tender

Be Tender Being tender does take a little practice. I would recommend you practice stoicism. Stoicism It is an ancient Greek school of philosophy founded at Athens by Zeno of Citium. The school taught that virtue, the highest good, is based on knowledge, and that the...

read more

Outcomes

Outcomes Outcomes vs. activity. When the activity of practicing the violin matches the outcome of having a seat in an orchestra. Goal accomplished. But when business owners are so easily distracted by activity, and  miss our goal and  to wallow in the sea of...

read more

Join Our Newsletter

Advanta Strategies, LLC

POB 1343, Allentown, PA 18104
814-360-1950
linda@advantastrategies.com
Copyright © 2026 Divi. All Rights Reserved.