The Power of Storytelling
in Your Presentations
Make the client the hero.
Your presentation isn’t just about showcasing your design genius it’s about inviting the client into their own success story. When they can see themselves living in the space you’re describing, you’ve already won them over emotionally before the budget even hits the table.
Use narrative arcs
Every great design presentation follows a rhythm: a beginning (the problem), a middle (the process), and an end (the transformation). Framing your work this way turns a list of specifications into a journey. Clients remember the story of how their workspace evolved far more vividly than they remember square footage or fabric codes.
Tie design details to human emotion.
Color, texture, and light aren’t just technical elements; they’re emotional cues. When you explain that soft blues calm a reception area or warm lighting makes a café more welcoming, you’re speaking the language of feeling, not just functioning. That’s what turns design into experience.
When you weave story, structure, and emotion together, you’re not merely presenting a design—you’re shaping perception. As Plato said, “Those who tell the stories rule the world.” In our world of design, those who tell the right story rule the room.
Creating Connection: The overlooked power of eye contact
Why Every Designer Should Practice Their Speech
In design, presentation is persuasion. When you practice speaking as much as sketching, you build trust, authority, and excitement around your ideas. A polished pitch can make the difference between a “maybe” and a “let’s do it.” Remember your voice is part of your professional toolkit. Use it well, and let it sell your vision as powerfully as your designs do.
NETWORKING …. WHAT HAPPENS AFTER
Networking is more about follow-up than first impressions.
Habits and rituals
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How to Lead in a Failing World (Without Losing Yourself)
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Posture improvement – What Happened?
When you walked in the room with good posture how did you feel? What was the response of people you met?
Like my Mom said “Stand up Straight”
Bearing More Than Just Good Posture Years ago, I attended a leadership conference where the keynote speaker walked onto the stage with an effortless presence. She didn’t say a word at first—she simply stood tall, shoulders back, and surveyed the audience...
Rotary – Vision 2025
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Family
A few reasons to keep family.
That makes a lot of sense! Stopping by from the UBC.
A good story can do alot of selling.